Event Marketing Needs To Be Fun

Say no to boring events, say hello to fun company socials!

Across nearly every vertical there is a need to get your company, partners and clients together for a little face-to-face interaction. Whether to reconnect or to introduce a new product, service or technology, these events afford your organization the chance to establish and/or reestablish your relationship with the individuals that help drive your success.

In an increasingly virtual/remote business environment these company events become more and more important. The need for creativity beyond the "tried and true" means your marketing department needs to put on their thinking caps to figure out how to create an event that your business allies will want to attend. After all, people do business with people they like.

Surprisingly enough the ingredients for a successful company event or social are simple and straightforward:

1. Valuable & Informative
2. Convenient & Comprehensive
3. Fun & Unique

An example you ask? Try Office Golf on for size.

Prep Time: 3 weeks
Necessary Items: Golf Supplies, Food, Drink, Prizes for winners
Draw: New product, service, or resource of note
Target Audience: Current and New Partners or Current and New Clients*
*It’s important to keep the lines drawn in this instance between partners and clients to ensure your attendees do not have a double agenda for attending

Kicker: Creativity for themed courses.
Check out the video below:



We want to know your thoughts about event marketing and how you can make your business allies want to attend these events. Post a comment below or email us (info@mysitelite.com)