Taking Advantage of Changing Status Symbols

As consumers continue to adapt, we're beginning to see a shift in what is recognized as a status symbol. While few will argue that a Ferrari has held its position at the front of the pack, other products and achievements are beginning to provide a solution for the consumer's need for status recognition.

The smart marketer will continue to follow these trends shifts and locate new and innovative opportunities to align with the next great status symbol.

Trendwatching.com recently released an article entitled "Statusphere". This article does a great job of discussing the changing ways that consumers are getting their "status fix". To read more click here!